{
 "slug": "paystack-plain",
 "name": "Plainroll",
 "fictional": true,
 "notice": "Plainroll is an invented business. This page and everything on it \u2014 text, statistics, prices, reviews, people and images \u2014 was generated by AI as a design demonstration. Nothing here is a real offer, a real endorsement, or professional advice.",
 "notice_url": "https://exjsx.dev/showcase/disclosure/",
 "rank": 48,
 "rank_of": 50,
 "rank_basis": "human design review of the run, 1 = best",
 "editorial_note": "Plain by name and nature \u2014 a payroll ledger, legible and flat.",
 "industry": "SMB payroll fintech",
 "archetype": "comparison ledger two-column",
 "fonts": {
  "display": "Familjen Grotesk",
  "body": "Inter"
 },
 "palette": {
  "ground": "#FAFAF8",
  "ink": "#121212",
  "ours": "#0F6E5A",
  "theirs": "#9A9A9A",
  "flag": "#D64545",
  "rule": "#E2E2DE"
 },
 "brief": {
  "audience": "Owners of 5 to 50 person businesses doing payroll themselves",
  "concept": "Plainroll runs payroll for small UK businesses at a flat monthly fee with pension auto-enrolment and HMRC filing included. The page is a two-column ledger comparing the real total cost against the incumbents, line by line.",
  "sections": [
   "Cost ledger: us versus the two you are considering",
   "What flat means, including the things they charge extra for",
   "Payroll day: the eleven minutes, described",
   "Pension, RTI and year-end handled",
   "Switching mid-year without breaking your figures",
   "What happens when HMRC writes to you",
   "Accountant access, free forever",
   "Run your first payroll free"
  ]
 },
 "urls": {
  "case_study": "https://exjsx.dev/showcase/paystack-plain/",
  "generated_page": "https://exjsx.dev/showcase/paystack-plain/live/",
  "page_kit_zip": "https://exjsx.dev/showcase/paystack-plain/paystack-plain.zip",
  "thumbnail": "https://exjsx.dev/showcase/_shots/paystack-plain-card.webp",
  "archive": "https://exjsx.dev/showcase/",
  "archive_json": "https://exjsx.dev/showcase/index.json"
 },
 "built_with": {
  "name": "exjsx",
  "package": "@algorismus/elementor-jsx",
  "url": "https://exjsx.dev/",
  "repository": "https://github.com/Algorismus-io/elementor-ultra",
  "license": "MIT",
  "output": "native Elementor V4 page, editable in the normal editor"
 }
}